![]() LIVENow’s music team headed up by Marc Watson, is working to deliver “Song Machine Live” for Gorillaz next. It was a massive undertaking but I’m so proud that once again Dua has shown herself to be the one of the biggest popstars in the world.” I expect a lot of families watched together. We are estimating over 5 million viewers based on more than one person watching each stream, but the real number maybe closer to 8 or 9m. Audience wise, it was always going to be hard to make solid predictions as Livestreaming is such a new and evolving market, which makes it so exciting that she has achieved such astonishingly high viewing figures. ![]() It was really important to Dua to create something that went beyond the bounds of an ordinary live show or stream and she more than achieved this with “Studio 2054”. This is not easy but we have proved if you get the creative format and marketing right, there is significant and growing consumer demand around the world for streamed live music events.”īen Mawson from TaP music comments: “I’m exceptionally proud of Dua and the huge team behind this incredible performance. “Studio 2054” shows that artists can create unique live events, designed to experience at home, that delight their fans and attract major sponsors. “This was a highly complex and choreographed production and it proved that our music business can operate globally at scale. “We are exceptionally proud of what we achieved on Friday night,” explains Marc Watson, Director of LIVENow and parent company Aser Ventures. By ticket sales, the show is the biggest virtual concert by a solo artist to date. Fans in over 176 countries were left levitating after a night of music, dance and mayhem that also saw Elton John, Kylie, FKA Twigs, J Balvin, Bad Bunny, Miley Cyrus and Angele perform. London, UK, Tuesday, 1 December 2020, As “Studio 2054”, Dua Lipa’s multi-dimensional live experience hosted by LIVENow, closed on Friday, it had been watched by over 5 million people world-wide. ![]()
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